|4.1 mil tons of food packaging goes landfill|
Pret A Manger, a British QSR expanding in the U.S., committed 25 locations to Corr's pilot. The Restaurant Participant Guide gives the pilot parameters and benefits along with contact information for interested parties. CoRR produced an excellent video with an overview of the pilot and accomplishments in prior Pret A Mange projects.
Easy to use recycling bins with clear signage for consumer use are essential to a successful program. CleanRiver, a Canadian recycling bin manufacturer, agreed to donate 150 recycling containers for the project.
CleanRiver is committed to working with QSR and food court operations on effective systems that incorporate recycling as an industry standard practice. An Elemental Impact sponsor, CleanRiver serves on the Sustainable Food Court Initiative Team where Tom is the Recycling Container Committee Chair. The SFCI is an Ei Task Force in partnership with the National Restaurant Association dedicated to bringing zero waste practices to food courts.
“We’re delighted to be a part of this project and to learn through the pilot process how we can optimize messaging and multi-stream container design by assisting a diversity of quick service retail environments,” said Tom Lembo, CleanRiver’s™ Recycling Program Manager. “Each participating brand will be offered up to 30 containers as a means of facilitating Global Green reaching a diversity of retail environments for participation in the pilot”.
See the ZWZ Blog post, SFCI in ACTION Mode, for a powerful update on recent accomplishments and awards.
With CoRR and SFCI working in tandem on pilots with similar goals there is certain to be effective solutions found to a challenging scenario. Stay tuned to the ZWZ Blog as we track tales from the journey.